IVAL
- Category Branding
- Client Field F&B
Vision:
To be the leading water in the Kingdom of Saudi Arabia
Deliverables
- - Brand Guidelines
- - Look & feel of communication materials
Ival is one of the leading water suppliers in
Saudi, by Pure Beverages. Assuring continuous
improvement, keeping up with global trends,
maintaining honesty, fairness, and respect
for customers, embracing the latest water
manufacturing and bottling technology, and
delivering excellence is what defines Ival.
TEN-X has shaped Ival's brand identity. Through a
comprehensive research and strategic planning
process, TEN-X has successfully established
Ival Water as a leading water brand in the region.
Visual and typograpy hierarchy
For this identity, we selected typeface ArialRegular, Despite its geometric appearance, ArialRegular is characterized by some humanistic attributes, reflecting the ival experience with a more luxurious and welcoming look and feel.
